Skip to content
  • 24/7 Support
  • Our Platform
    • How it Works
    • Integrations
    • Partner Program
      • Become a Reseller
      • Third Party Support for POS
      • Refer a Lead
    • Products
      • Gift Card
      • Loyalty Programs
      • GivexPOS
        • QSR
        • Restaurant
        • Retail
        • Sports Venues
      • Uptix Ticketing
      • GivexPay
  • Company
    • About Us
    • Careers
    • Investor Relations
      • Governance
      • Financial Reports
      • News & Events
      • Analyst Coverage
  • Blog
    • News & Insights
    • Case Studies
    • Events
    • Investor News
  • Contact Us
  • Book a Demo
Book a Demo

Everything You Need To Know About Digital Menu Boards!

Date July 30, 2018

Author Sonya Hoshmand

Share

  • Share on LinkedIn - opens in a new tab LinkedIn
  • Share on Twitter - opens in a new tab Twitter
  • Share by Email
  • Copy URL Link Copied

Digital menu boards are an asset to any business that relies on fast-paced advertising as well as extensive and interactive customer outreach. Quick service restaurants, fast food chains, and specialty retailers have the most to gain with this innovative and efficient technology due to the high-traffic and fast-moving nature of these businesses. Digital menu boards can save you money, while also upselling your customer, meaning an increase in the revenue coming in each day.

Costs

Digital menu boards are incredibly flexible and can allow the user to change content easily and quickly, for any adjustments or changes that occur within the business.  They are the perfect solution to advertise daily specials or short-term promotional event items such as “buy a coffee and get a free croissant between 7 am to 11 am.” If you are about to run out of an item, you can adjust the display immediately to communicate with your guests prior to them waiting in line to only hear that their item is out of stock.

Digital menu boards are efficient due to less waste from printed menus and posters. All of these options save your staff time, so they can concentrate on providing excellent customer service rather than producing new menu boards, due to price changes, ingredients, or image changes.

Lasting Impressions

Whether someone is taking a lunch break or stopping by, they usually have a limited amount of time. You can maximize that time by using digital menu boards. Menu boards can help improve the customer experience by informing people and saving them time. First off, you can show images of your products, seeing a nice image of a sandwich, or an animation of a steaming cup of coffee is far more enticing than just having the word “sandwich, or coffee” on a board. It is said that the human eye processes images differently than we do words, actually acting as a trigger for certain parts of our brain. You can have image moving in and out of the frame to entice the user’s eye. Incorporate the excellent use of negative space on your menu boards so that it can help guide the viewer’s eye to specific areas of the display that have your promotions or high-margin items.

Nutritional Information

Nowadays, many people have particular dietary restrictions or allergies, and you can now address those concerns using your digital menu board to educate your audience on which menu items fit their needs . Nutritional information can be displayed, such as calorie count, and dietary fats can be highlighted. People with allergic reactions or very restrictive diets appreciate the peace of mind and can turn into regular customers.

Relationship with customers

Unique and interactive digital signage can help to create a healthy and lasting impression on your customer, The first impression is important to establishing brand loyalty, but it is equally important to deliver the same quality and service every time your customers return. Keep in mind that their word of mouth is ultimately the best kind of advertising your business will get.

Digital menu boards make the customer experience better and help your staff work more efficiently. That’s why more and more businesses are using them in all sorts of contexts. 

Related Company News

See all
  • Date January 19, 2023

    Author Lauren Moorman

    Givex to Exhibit Uptix Stored Value Solution and Mobile Patron Portal at International Ticketing Association (Intix) Conference and Exhibition from January 24 to 26, 2023

  • Date January 13, 2023

    Author Lauren Moorman

    Givex to Exhibit Unattended Retail Functionality and Evolution of Branded Currency in the Metaverse at NRF 2023, Retail’s Big Show, from January 15 to 17

  • Date January 5, 2023

    Author Lauren Moorman

    Givex Corp. Celebrates Strong Performance for the First Nine Months of 2022 with Three Acquisitions, and a 29% Increase in Revenue and an Increase of 22,000 New Merchant Locations Over the First Nine Months of 2021

TSX: GIVX

OTCQX: GIVXF

TSX: current price

Join our newsletter to stay up to date

By clicking the above button you are confirming that you agree with following our Privacy Policy.

This field is for validation purposes and should be left unchanged.
  • Our Platform
    • Book a Demo
    • How it Works
    • Integrations
    • Partner Program
  • Products
    • Gift Card
    • Loyalty Programs
    • GivexPOS
    • Uptix Ticketing
    • GivexPay
  • Company
    • About Us
    • Investor Relations
    • Careers
    • Contact Us
    • News & Insights
  • Already a Client?
    • 24/7 Support
  • Follow Us
    • YouTube
    • LinkedIn
    • Twitter
© 1999-2023 Givex Corporation. All Rights Reserved.
  • Privacy Policy
  • Policies
loading

Please wait while you are redirected to the right page...

Please share your location to continue.

Check our help guide for more info.

share your location

Region

  • North America
  • South America
  • Europe
  • Asia
  • Oceania

Language

  • Chinese (Simplified)
  • English
  • French
  • Portuguese
  • Spanish