{"id":2564,"date":"2022-02-10T13:00:00","date_gmt":"2022-02-10T13:00:00","guid":{"rendered":"https:\/\/web.givex.com\/launches-gift-cards-mlse\/"},"modified":"2022-12-05T20:06:05","modified_gmt":"2022-12-05T20:06:05","slug":"launches-gift-cards-mlse","status":"publish","type":"post","link":"https:\/\/web.givex.com\/pt\/news-insights\/launches-gift-cards-mlse\/","title":{"rendered":"Givex Launches Gift Card Program with MLSE"},"content":{"rendered":"
\n

Givex (TSX: GIVX) is thrilled to announce the launch of its industry-leading gift card program with Maple Leaf Sports & Entertainment Ltd. (\u201cMLSE\u201d) on Feb. 11, 2022. This relationship allows MLSE to quickly pivot to offer fans a digital gift card that can be redeemed at all its venues, rather than a plastic, physical card.<\/p>\n

<\/span><\/p>\n

The relationship with MLSE adds another blue-chip client to Givex\u2019s growing North American sports entertainment portfolio, which already includes the Atlanta Braves, Buffalo Bills, Colorado Avalanche, Columbus Blue Jackets, Philadelphia Flyers, Phillies and 76ers, San Francisco Giants, St. Louis Cardinals and Winnipeg Blue Bombers and more.<\/p>\n

MLSE<\/strong><\/p>\n

MLSE is the parent company of the Toronto Maple Leafs, Toronto Raptors, Toronto Argonauts, Toronto FC, Toronto Marlies, Raptors 905 and Toronto FC II. It also owns or operates all the venues that its teams play and train in, including Scotiabank Arena, BMO Field, Coca-Cola Coliseum, Ford Performance Centre, BMO Training Ground and the OVO Athletic Centre.<\/p>\n

Program Details<\/strong><\/p>\n

The gift card program launch, part of MLSE\u2019s efforts to offer a safe and contactless fan experience in all their venues, will happen in two phases:<\/p>\n